Tuesday, July 17, 2012

WOW! Check Out the Marketing campaign for Lady Gaga's New Fragrance 'Fame'



It&rsquos by no implies an exaggeration that listed here in the Grazia Attractiveness division we have been hectic speculating about Girl Gaga&rsquos very expected 1st fragrance kick off with the scent specialists at Coty for very literally months.

A few of weeks in the past we identified that the fragrance was to be named Fame and would not odor like blood and semen as at first reported, but fairly like an pricey hooker as a substitute.  And this was all immediately after a pesky US magazine editor leaked a photo of the outer bottle and its packaging along with its name via Twitter, a lot to La Gaga&rsquos appreciable annoyance. Naughty! At the identical time we also learnt that the scent would be the really 1st black eau de parfum and that the moment it was airborne it would transform into a distinct liquid and   produce &ldquoa real metamorphosis when worn on pores and skin.&rdquo

Then yesterday, two several hours immediately after revealing by using her Twitter feed that she would be presenting her fans a preview of the ad for her new fragrance, the woman herself posted it on her Net web site, www.littlemonsters.com, and linked to it through Twitter.

And there, in all its glory, was the black-and-white Fame advert, shot by none other than Steven Klein and featuring a nude Woman Gaga putting on a black mask and a lot of several very little miniature men, who show up to be clambering all more than her and guarding her modesty in what we must acknowledge, is a most novel vogue.  Quite Woman Gaga. Very out there. Very fantastic.

The a lot - talked about artwork deco model gold-topped fragrance bottle meanwhile, lies in her outstretched hand...

What are your ideas on this grand expose ?

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