
We had been wondering how extended it would be just before our design crush Solange Knowles scored her 1st trend marketing campaign, but now we want question no far more as she's been unveiled as the new deal with of Madewell, the very little sister label of J. Crew.
Beyoncé's 26- calendar year - ancient sister has witnessed her star ascend in excess of the past year as additional and additional people today have discovered her exclusive type.
She attended the CFDA Awards in June together with J. Crew's artistic director Jenna Lyons exactly where she spoke of how much she cherished Lyons' function : "I imply, we're close friends very first. I of program enjoy what she does at J.Crew. I just think it embodies my model in that it has so considerably colour and texture and character but it really is common with excellent tailoring and I consider if you have 1 you have to have the other. And she's just so freakin' amazing. What else can I say?"
J. Crew's Jenna Lyons and Solange Knowles at the CFDA Awards earlier this 12 months . Picture : REX
Madewell has quite a pedigree for cool spokesmodels - Alexa Chung has not only modelled for prior collections, she's also designed a assortment for them.
The young Knowles sister experienced chart achievement in 2008 but has given that grow to be far better acknowledged for her quirky, brave fashion which mixes quirky designer pieces with classic finds - she's also been credited with turning Beyoncé's model from bling-tastic to amazing. Her exceptional model, stunning confront and suggest afro have also direct her to turn into 1 of the faces of Rimmel as well as a brand ambassador for Armani and she's often photographed on the front row at Fashion Week exhibits.
She lives in Brooklyn, New York with her seven - calendar year - previous son Julez and works principally as a DJ.
With her son, Julez. Photograph : mydamnblog.com




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