Frankie Creams the Substantial Trend Competitors at the Australian Magazine Awards

Not-so- shiny females &rsquos title Frankie creamed the levels of competition at final week &rsquos Australian Journal Awards (AMAs). The indie craft bible took out the coveted Journal of the 12 months award, as properly as trumping its luxury rivals Harper&rsquos Bazaar and Vogue Australia to win the Ladies &rsquos Style classification.

Published by Gold Coastline corporation Morrison Press, Frankie has held a agency spot in the coronary heart of craft-loving Australians because its 1st problem strike stands in 2004. It&rsquos thick matte pages serve up a huge bi- monthly provide of everything from indie artwork and vogue to beneath -the-radar travel and all issues eco- pleasant, whilst its easy handles keep items stylish with a distinct absence of large -font headlines and exclamation signifies.

Frankie has gone from power to energy in current years in spite of a fall in the sale of publications in standard. Soon after trying their palms at a recipe e-book, a diary, and a calendar, the editors introduced a e book dedicated to their love of interior style and design and crochet granny squares, and in August last yr unveiled their very 1st males &rsquos title Smith Journal. At the AMAs they uncovered some pretty amazing stats including a nifty 35. forty seven % calendar year -on- 12 months readership boost for the 3 months to June 2012. Frankie has just launched its 50th situation. 

Also deserving of big props is Russh journal, which took out the awards&rsquo Market classification.