Image by using WWD
Lanvin's Fall 2012 campaign is as wonderful as we've occur to expect from the French manner household. For the previous 12 months, all of the brand name 's campaigns have adopted a sort of opulent, luxe aesthetic which flirts with the weird. Lanvin's favored a form of darker publicity, wealthy saturation, and offbeat content. Head designer Alber Elbaz and imaginative directors Ronnie Cooke Newhouse and Stephen Wolstenholme of Home + Holme followed the charming dance-y Drop 2011 ads with a wonderful and satanic dinner celebration scene for Spring 2012.
Like their earlier campaigns, the most up-to-date just one is set indoors, in someone 's high-class property. But this time, the ladies of Lanvin discover themselves alone, seemingly creating tough choices in between gorgeous Lanvin purses for a evening out. When I say "women of Lanvin," I signify that in a very precise way: the stars of these advertisements aren't styles, but just gals "like you and me" &mdash other than not seriously, because they're certainly incredibly glamorous and posing for photographer Steven Meisel and their pictures will operate in the most unique fashion glossies all over the world. WWD stories that the phenomenal eighty - year - ancient design ( under, right ) was a former Apollo showgirl, and that she'd originally occur to Paris to turn out to be a design. Lanvin wins once again : this time, it hasn't just pulled off a spectacular advert campaign, but also a content ending. Cool beans.
Picture scans by way of TFS boards
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